Англо-русский Русско-английский экономический словарь - advertising

1) реклама, рекламирование 2) рекламное дело; публикация объявлений 3) выкладка заявки – continuity in advertising – advertising to business – antistatus advertising – auditively perceptible advertising – brand advertising – comparative advertising – competitive advertising – consumer advertising – corporate advertising – ethical advertising – fraudulent advertising – industrial advertising – informative advertising – institutional advertising – local advertising – national advertising – oral advertising – patent advertising – persuasive advertising – product advertising – professional advertising – radio advertising – retail advertising – television advertising – trade advertising – trademark advertising – visual advertising – vocational advertising – word of mouth advertising – written advertising ADVERTISING сущ. 1) рекламирование 2) рекламное дело 3) публикация объявлений 4) реклама см. тж. announcement - advance advertising - advertising agency - advertising agent - advertising campaign - advertising costs - advertising drive - advertising expenditures - advertising man - advertising media - advertising message - advertising outlay - advertising program - advertising research - advertising theme - advertizing appropriation - advertizing association - advertizing budget - advertizing manager - anticompetitive view of advertising - billboard advertising - classified advertising - commercial advertising - consumer advertising - cooperative advertising - direct response advertising - direct-mail advertising - direct-mail advertising - display advertising - electrical advertising - electric advertising - follow-up advertising - free editorial advertising - group advertising - illuminated letter advertising - illuminated advertising - institutional advertising - large scale advertising program - low-pressure advertising - mail-order advertising - media advertising - misleading advertising - national advertizing - outdoor advertising - patent advertising - permanent poster advertising - point-of-purchase advertising - price advertising - procompetition view of advertising - product advertising - publicity-mast advertising - puffing advertising - reminder advertising - selective advertising - subliminal advertising - technical press advertising - trade advertising - transit advertising - two-step formal advertising Syn: publicity ADVERTISING сущ. 1) рекл. реклама (объявления о товарах (услугах) в средствах распространения информации) See: advertisement 2) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (оказание рекламных услуг (создание рекламы, закупка рекламного места и времени)) advertising counselor, advertising consultant - рекламный консультант, консультант по рекламе; advertising expert - рекламный эксперт, эксперт по рекламе; advertising director - директор по рекламе, рекламный директор; advertising textbook - учебник по рекламе, advertising objective, advertising purpose - цель рекламы, рекламная цель, advertising plan - рекламный план, advertising planning - рекламное планирование, advertising strategy - рекламная стратегия (тактика) Syn: advertising business 1) See: advertising agency media buy copywriting advertology 3) рекл. реклама, рекламирование (любая оплачиваемая форма неличного представления и продвижения идей, товаров или услуг через средства распространения информации) Syn: advertisement 2) See: publicity 2)